This week I took the user journey map and I made it digital. I was considering adding drawings to the map, however, most of what the student is doing is on the screen and she would be sitting at a desk the entire time. So I just created a cleaner version on the computer. I think I will also make a teacher user map to go with the student version.
I also worked on my names and logos. I thought a lot about more name options but was coming up blank. I decided to revisit some of the ideas from last week. I chose to explore Octoconnect/ Octolink. I like the idea of a company mascot. I also like the idea of creating something fun that interacts on the learning platform. While I do not want to make it too childish, I think it should still be fun. I chose an octopus because they are intelligent and with their many arms, can multitask. I want to continue to work on drawings and digital renditions. What I have this week is very rough.
For the User Journey Map, I decided to start with my primary user: the middle school student. This is a student who is accessing the learning platform from home and interacting with teachers, peers, and the classroom. I was initially going to map out an entire school day but decided to narrow it down to one class interaction. I wanted her to have a streamlined experience that didn't leave her with surprises, stress, or worry. The platform needs to be well organized and easy to access. Thinking about it from her perspective allowed me to visualize a desktop that would have all the tools she needs at her fingertips. I also was able to walk, step by step through her experience and have a better understanding of what she might look for or expect. I actually came up with some design ideas and insights as I was writing out her steps and what I thought she might need or expect. It was eye-opening because I always seem to look at it through a teacher lens. So while I will also be designing the teacher side, I think the student perspective needs to come first, because 1st and foremost I want to design an experience that makes virtual learning more accessible and understandable for middle school learners.
Describe how you came up with the keywords and how they connect to the topic, goal, and audience for your thesis.
MFA Graphic Design Student at Academy of Art University of San Francisco (on-line)